IBS
I had a comment on a post the other day from a person purportedly at an Ad Agency with an offer of a free IBS product from Proctor and Gamble. Of course the first thing you think with a comment like that is that it's Blog Spam. However in this case the comment seemed legit since the Email address wasn't hijacked and it was to a legitimate Ad Agency (Bridge Worldwide) with P&G as a client.
Anyway, the offer was for a 2-month supply of Align, which is a daily probiotic supplement that helps build and maintain a strong and healthy digestive system. Is this a gimmick or a way to use blogs as an aid to marketing? I don't know but I Emailed the PR person back and I'll see what happens. In any case, it'd be a great way to try out Align and see if it helps with my symptoms. Who knows--maybe I'd even be able to eat ice cream without cramps and fast panicy runs to the bathroom.
According to the website that P&G maintains for Align, a balance of good bacteria ("probiotics") is critical for healthy digestion. An imbalance of these probiotics can lead to a variety of episodic digestive upsets, such as constipation, diarrhea, abdominal discomfort, urgency, gas, and bloating. Adding Bifantis, the probiotic ingredient in Align, to your diet once a day balances your system to provide a natural defense against these episodes of digestive upsets that can disrupt your lifestyle.
That sounds like heaven to me. If it works!
Anyway, the offer was for a 2-month supply of Align, which is a daily probiotic supplement that helps build and maintain a strong and healthy digestive system. Is this a gimmick or a way to use blogs as an aid to marketing? I don't know but I Emailed the PR person back and I'll see what happens. In any case, it'd be a great way to try out Align and see if it helps with my symptoms. Who knows--maybe I'd even be able to eat ice cream without cramps and fast panicy runs to the bathroom.
According to the website that P&G maintains for Align, a balance of good bacteria ("probiotics") is critical for healthy digestion. An imbalance of these probiotics can lead to a variety of episodic digestive upsets, such as constipation, diarrhea, abdominal discomfort, urgency, gas, and bloating. Adding Bifantis, the probiotic ingredient in Align, to your diet once a day balances your system to provide a natural defense against these episodes of digestive upsets that can disrupt your lifestyle.
That sounds like heaven to me. If it works!
Comments
I am highly sceptical, although MB swears by the probiotic drink he has every day.
Michele sent me to see how Utenzi is today :-)
cq
Michele sent me...it's been a long time between visits!
Here from Michele's
Probiotics can be WONDERFUL!
Let us all know if this is true for you.
Michele sent me hear today...
~S :)
They are usually smaller than normal yoghurt containers and the contents usuallly tastes quite sweet.
I think lactobacillus is the main freindly ingredient, but it also needs to survive digestion to get to where its good.
Here today vioa Michele's - Hiya!
rashbre